HACKETTSTOWN, NJ – More than 100 designers who are members of the National Kitchen & Bath Association (NKBA), and have designed kitchens or bathrooms during the last three months of 2010, participated in an NKBA survey to reveal design trends in the marketplace for 2011. The results of this survey suggest there will be some changes in the direction that kitchen and bath styles will take this year. Below are 7 kitchen trends and 4 bathroom trends that are poised to take hold in 2011. These are overall trends across the United States and Canada; they won’t necessarily appear in all geographic areas.
Kitchens1) Shake It Up
The Shaker style began a rise in popularity in 2009 and gained momentum in 2010. By the end of the year, Shaker has supplanted Contemporary as the second most popular style used by NKBA member designers. While Traditional remains the most popular style, having been used by 76% of designers surveyed over that last three months of 2010, that’s a slight drop from the previous year. Meanwhile, the percent of respondents who designed contemporary kitchens fell to 48%, while Shaker rose to 55%. Cottage was the only other style to garner at least 20% of the market, as it registered at 21%. 2) Dark Finishes
Dark natural finishes overtook medium natural, glazed, and white painted finishes to become the most specified type of finish toward the end of 2010. While medium natural fell from being used by 53% to 48% of designers, glazed from 53% to 42%, and white painted from 49% to 47%, dark natural finishes rose from 42 to 51%. Light natural and colored painted finishes remained fairly common, as each rose slightly from the previous year: 24% to 25% for light natural and 24% to 29% for colored paints. Distressed finishes dropped significantly from a year ago, when they were used by 16% of designers, to just 5%. 3) A Place for Wine
While the incorporation of wine refrigerators seems to be on the decline (see Bonjour Réfrigérateur below), unchilled wine storage is growing in popularity. While only 39% of surveyed designers incorporated wine storage areas into their kitchens at the end of 2009, just over half—51%—did so as 2010 came to a close. While other types of cabinetry options remain more common, most are on the decline, including tall pantries (89% to 84%), lazy Susans (90% to 78%), and pull-out racks (81% to 71%). Appliance garages also seem to be falling out of favor, as their use declined from 36% at the end of 2009 to 29% a year later. 4) Bonjour Réfrigérateur
The French door refrigerator has strengthened its position as the type specified most often by NKBA member designers. While freezer-top refrigerators were only specified by 8% of designers as 2010 drew to a close—down from 10% a year earlier, freezer-bottom models fell very slightly from 60% to 59% and side-by-side units actually rose slightly from 46% to 49%. Meanwhile, French door refrigerators jumped from 67% to 78%. Among smaller units, refrigerator or freezer drawers remained flat at 31%, while undercounter wine refrigerators fell sharply from 50% to 36%, an interesting change given the increasing use of unchilled wine storage. 5) Inducting a New Cooktop
Induction cooktops haven’t overtaken gas and electric models, but they’re closing the gap. As we entered 2010, gas cooktops had been recently specified by 76% of NKBA designers, compared to 38% for electric and 26% for induction. However, while the incorporation of gas cooktops has fallen to 70%, electric cooktops has risen slightly to 41%, while induction cooktops are up to 34%. Meanwhile, single wall ovens are down from 46% to 42%, although double wall ovens are up from 68% to 74%. In addition, warming drawers are down from 49% to 42%, and ranges are down sharply from 81% to 68%. 6) LED Lighting
Incandescent lighting continues its journey to obsolescence. While 50% of NKBA member designers incorporated incandescent bulbs into their designs at the end of 2009, only 35% have done so a year later. Instead, designers are clearly opting for more energy-efficient lighting options. While the use of halogen lighting is down from 46% to 40% over the past year, LED (light-emitting diode) lighting has increased from 47% to 54%. Designers aren’t turning to CFLs (compact fluorescent lights) as a solution, though, most likely due to the poor quality of light they produce; their use by designers remained flat at 35%. 7) Trashy Designs
A greater emphasis is being made to address trash considerations in the kitchen. Some 89% of kitchens designed by NKBA members in the final quarter of 2010 include a trash or recycling pull-outs. In addition, garbage disposals were incorporated by 86% of designers, up from 75% the previous year. Trash compactors have also become more common. Entering 2010, they were recently used in designs by 11% of designers, but a year later, that figure had climbed to 18%. These changes may be due to an increase in sustainability awareness, but they certainly indicate an increase in concern toward trash generated in the kitchen.
Bathrooms1) Quartz Countertops
Quartz continues to take away market share from granite in the market for bathroom vanity tops. A year ago, 85% of NKBA bathroom designers incorporated granite into a recent design, compared to just 48% for quartz, but now, that gap has narrowed to 83% for granite and 54% for quartz. Unlike in the kitchen, solid surfaces haven’t gained much popularity in the bathroom, increasing only from 23% to 25% over the past year. Meanwhile, solid marble has declined from 46% to 37%, while cultured marble and onyx have increased from 12% to 19%. No other material has even 10% of the market. 2) Green Bathrooms
No, we’re not referring to eco-friendly spaces—we literally mean green bathrooms. A year ago, green color palettes were used by only 14% of NKBA designers, but at the end of 2010, that figure had risen to 24%. Still, white and off-white, beige, and brown are the three most commonly used color tones in bathrooms. However, while white and off-white palettes are up slightly from 57% to 60%, beige are down sharply from 66% to 57%, while browns have dropped from 48% to 38%. Other common color tones include blues at 22%, grays at 21%, and bronzes and terra cottas at 17%. 3) A Worthy Vessel
Under mount sinks continue to dominate newly remodeled bathrooms, with 97% of NKBA bathroom designers having specified them over the last three months of 2010, up from 95% a year earlier. However, vessel sinks have become the clear second choice among designers, as 51% of NKBA member designers have specified them in the final quarter of 2010, up from 39% a year ago. Integrated sink tops were also up from 34% to 38%, pedestal sinks were up from 21% to 29%, and drop-in sinks were up from 23% to 27%. This shows that bathroom designers have been specifying more lavoratory sinks across the board.
Photo caption: Kohler, Co.: The Conical Bell Vessels® lavatory bring classic washbasin design into a new era of décor. Available in a palette of colors and designs, this vitreous china lavatory is engaging in its simplicity. Photo credit: Courtesy of Kohler, Co.4) Satin Nickel Faucets
This trend relates to both bathrooms and kitchens. From the end of 2009 to the end of 2010, the percent of NKBA designers who specified a satin nickel faucet rose from 41% to 63% in the kitchen and from 45% to 57% in the bathroom, while the percent who specified a brushed nickel faucet fell from 61% to 48% in the kitchen and from 66% to 38% in the bathroom. Other popular faucet finishes in both the kitchen and bathroom are bronze and oil-rubbed bronze, polished chrome, and polished nickel. However, while stainless steel is popular in the kitchen, specified recently by 44% of designers, that figure drops to just 16% in the bathroom.
About the National Kitchen & Bath Association
The National Kitchen & Bath Association (NKBA) is a non-profit trade association that has educated and led the kitchen and bath industry for more than 45 years. NKBA.org provides consumers with an inspiration gallery of award-winning kitchen and bath designs, as well as articles, tips, and an extensive glossary of remodeling terms. At NKBA.org, consumers can also find certified kitchen and bath professionals in their areas, submit questions to NKBA experts, and order the free NKBA Kitchen Planner and NKBA Bath Planner. To learn more, visit the NKBA Press Room at NKBA.org/Press or call 1-800-THE-NKBA (843-6522).